by Laura Mandell, Cynthia Lieweicki-Wilson, Jean Lutz, W. Michele Simmons

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---. Interaction of Color. New Haven : Yale UP, 1963.

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-----. “ Modes of Power in Technical and Professional Visuals.” Journal of Business and Technical Communication 7.1 (1993): 138-162.

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Berinstein, Paula, ed. Finding Images Online : Online User's Guide to Image Searching in Cyberspace. Wilton , CT : Pemberton Press : Indepedent Publishers Group, 1996.

Bindman, David. “Text as Design in Gillray's Caricature.” Wagner, Peter, ed. Icons--Texts--Iconotexts--Essays on Ekphrasis and Intermediality. Berlin , New York : Walter de Gruyter, 1996. 309-323.

Birdsell, David S. and Leo Groarke. “Toward a Theory of Visual Argument.” Argument and Advocacy 33.1 (1996): 1-10.

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Blakesley, David, ed. The Terministic Screen: Rhetorical Perspectives on Film. Carbondale : Southern Illinois UP, 2003.

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Bolter, Jay David. “Hypertext and the Question of Visual Literacy.” Reinking, David, Michael C. McKenna, Linda D. Labbo, Ronald D. Keiffer, eds. Handbook of Literacy and Technology: Transformations in a Post-typographic World. Mahwah , NJ : Lawrence Erlbaum, 1998. 3-14.

Bolter, David Jay and Richard Grusin. Remediation: Understanding New Media. Cambridge , Mass. : MIT Press, 1999.

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Burnett, Ron. How Images Think. Cambridge , MA : MIT Press, 2004.

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Clarke, Rodney J. "Towards a Systemic Semiotic Approach to Multimedia Interface Design," in Information, Organisation, and Technology: Studies in Organisational Semiotics. Eds, Kecheng Liu, et al. Boston : Kluwer Academic Publishers, 2001.

Clive, Sue. "Thoughts on Visual Literacy." Liz Dawtrey, et. al., ed., Critical Studies and Modern Art. New Haven : Yale University Press in association with the Open University, Arts Council of England, and the Tate Gallery, 1996.

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---. Techniques of the Observer: On Vision and Modernity in the Nineteenth Century. Cambridge , MA : MIT Press, 1990.

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---. On Pictures and the Words that Fail Them. New York : Cambridge UP, 1998.

---. Visual Studies: A Skeptical Introduction. New York : Routledge, 2003.

---. Why Art Cannot Be Taught: A Handbook for Art Students. Urbana : Uof Illinois P, 2001

Evans, Jessica and Stuart Hall, eds. Visual Culture: the Reader. London : Sage, 1999.

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Gombrich, Ernst. Art and Illusion. New York : Bollingen, 1961. [Notes: Gombrich formulates a concept of “the beholder’s share”: viewers complete images. This from David Summers: “Unfortunately the foundation of Gombrich’s argument in the psychology of perception had the effect of naturalizing and universalizing what could also be seen . . . as a culturally specific goal, namely the imitation of appearances.”

Handa, Carolyn, ed. Visual Rhetoric in a Digital World. New York : Bedford , St. Martin ’s, 2004.

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Hawisher, Gail and Cynthia L. Selfe, eds. Global Literacies and the World-Wide Web. New York : Routledge, 2000.

Helfland, Jessica. Screen: Essays on Graphic Design, New Media, and Visual Culture. New York : Princeton Architectural Press, 2001.

Hill, Charles A. and Marguerite Helmers. Defining Visual Rhetorics. Mahwah , NJ : Erlbaum, 2004.

Hilligoss, Susan. Visual Communication. 2 nd edition. New York : Longman, 2002.

Hocks, Mary. “Understanding Visual Rhetoric in Digital Writing Environments.” CCC 54.4 (June 2003): 629-56.

Hocks, Mary and Michelle R. Kendrick, eds. Eloquent Images: Word and Image in the Age of New Media. Cambridge : MIT P, 2003.

Holly, Michael, Keith Moxy, Mieke Bal, and Laurie Adams. The Methodologies of Art. New York : Icon, 1996.

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---. Designing Effective Web Sites. New York : Houghton Mifflin, 2002.

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Joyce, Michael. Of Two Minds: Hypertext, Pedagogy, and Poetics. Ann Arbor : University of Michigan P, 1995.

-----. Othermindedness : The Emergence of Network Culture. Ann Arbor : University of Michigan P, 2000.

Joyce differentiates between hypertext and hypermedia: he discusses electronic writing as both visual and verbal, paying particular attention to spatial realization on the screen. Joyce discusses images that can be "read" as texts, and vice versa. He focuses on fostering a classroom of co-learners, the teacher among them.

Kemp, Martin. Visualizations: The Nature Book of Art and Science. Berkeley: U of CA P, 2000.

Kress, Gunther and Theo Van Leeuwen. Multimodal Discourse: the Modes and Media of Contemporary Discourse. London: Arnold, 2001

---, Reading Images: The Grammar of Visual Design. New York : Routledge, 1996.

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---. Thinking with Type: A Critical Guide for Designers, Writers, Editors, & Students. New York: Princeton Architectural Press, 2004.

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---. Design by Numbers. Cambridge, MA: MIT Press, 1999, 2001.

---. Maeda @ Maeda. New York: Universe Publishing, 2001.

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Messaris, Paul. Visual "Literacy": Image, Mind, and Reality. Boulder , CO : Westview Press, 1994.

-----. Visual Persuasion: the Role of Images in Advertising. Thousand Oaks , CA : Sage, 1997.

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---, ed. The Visual Culture Reader. 2 nd ed. New York: Routledge, 2002.

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-----. “What is an Image?” Iconology. Chicago : University of Chicago Press, 1986.

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Ryan, Marie-Laure. Introduction to Narrative Across Media: The Languages of Storytelling. Ed. Marie-Laure Ryan. Lincoln : University of Nebraska Press,2004. 1-40. [Notes: Contains essays by Reinking, Jay David Bolter, J. L. Lemke, Robert Tierney.]

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---. Good Looking: Essays on the Virtue of Images. Cambridge , Mass. : The MIT Press,1996.

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Tschichold, Jan. The New Typography: A Handbook for Modern Designers. (orig. publ. 1928.) Berkeley: U of CA P, 1998.

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-----. Envisioning Information. Cheshire , Conn. : Graphics Press, 2001.

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-----. Visual Explanations : Images and Quantities, Evidence and Narrative. Cheshire , Conn. : Graphics Press,1997.

-----. The Visual Display of Quantitative Information. Cheshire , Conn. : Graphics Press, 2001.

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-----. “Of MOOs, Folds, and Non-reactionary Virtual Communities.” High Wired : On the Design, Use, and Theory of Educational MOOs. Eds. Cynthia Haynes and Jan Rune Holmevik. Ann Arbor : U of Michigan , 2001. 286-310.

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(Basic design principles of web design.)

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Wysocki, Anne. “ The Sticky Embrace of Beauty: On Some Formal Problems in Teaching about the Visual Aspects of Texts.” Writing New Media : Theory and Applications for Expanding the Teaching of Composition. Ed. Anne Frances Wysocki et al. Logan : Utah State University Press, 2004. 147-198.

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Zizek, Slavoj. Looking Awry: An Introduction to Jacques Lacan through Popular Culture. Cambridge , MA : MIT Press, 1991.

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